<?xml version="1.0" encoding="utf-8"?>
		<rss version="2.0">
		  <channel>
				<title><![CDATA[ArticleMailbox - Articles - ]]></title>
				<link>http://www.articlemailbox.com</link>
				<description />
				<language>en-us</language>
				<copyright><![CDATA[http://www.articlemailbox.com]]></copyright>
				<generator>N/A</generator>
				<webMaster>admin@articlemailbox.com</webMaster>
				<lastBuildDate>Wed, 03 Dec 2008 21:15:51 PST</lastBuildDate>
			
				<ttl>20</ttl>

					<item>
					  <title><![CDATA[ETHICAL ISSUES IN DRUG ADVERTISING]]></title>
					  <link>http://www.articlemailbox.com/articles/20197/1/ETHICAL-ISSUES-IN-DRUG-ADVERTISING/Page1.html</link>
					  <description><![CDATA[While Nigerian orthodox medicine practitioners refrain from engaging mass-media advertising for ethical drugs, it is the opposite with trado-medical practitioners, who have the answers to diabetes, asthma, HIV/AIDS, hypertension, cancer, epilepsy, kidney disorder, etc. According to Akunyili, the “inordinate quest for material wealth is partly responsible for the little premium, which such herbal practitioners and their collaborators in media and advertising firms place on human  life.”]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Sat, 17 Mar 2007 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/20197/1/ETHICAL-ISSUES-IN-DRUG-ADVERTISING/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Connecting with the Cross]]></title>
					  <link>http://www.articlemailbox.com/articles/19144/1/Connecting-with-the-Cross/Page1.html</link>
					  <description><![CDATA[Are we still taking the communion in our sorry state? Perhaps 1Cor11:27should remind us of the importance of the act: “Therefore whoever eats the bread or drinks the cup of the Lord in an unworthy manner will be guilty of sinning against the body and blood of the Lord.” The greatest danger we face is that we might continue to teach, preach and listen to messages of the cross every Sunday but no longer be humble before it and endeavour to live it.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Wed, 07 Mar 2007 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/19144/1/Connecting-with-the-Cross/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[A Dose of Virgin Nigeria]]></title>
					  <link>http://www.articlemailbox.com/articles/15056/1/A-Dose-of-Virgin-Nigeria/Page1.html</link>
					  <description><![CDATA[A trip scheduled for 5 p.m. on a Sunday, saw us checking in from 1 p.m. and nobody said anything about an impending delay. At the check-in lounge I bumped into a former post-graduate school mate who was also traveling to London but with her family and I engaged the husband in a discussion. Ironically it was from him that I learnt that our flight would not take off until 8.30 p.m. despite personally approaching the check-in staff more than thrice earlier to know what was responsible for the delay. All I could get from them was: “we shall soon leave.” There was no announcement at all to explain the problem and I also noticed that affected passengers behaved like they were used to delays.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Mon, 22 Jan 2007 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/15056/1/A-Dose-of-Virgin-Nigeria/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[No Room for the Troubadour]]></title>
					  <link>http://www.articlemailbox.com/articles/14310/1/No-Room-for-the-Troubadour/Page1.html</link>
					  <description><![CDATA[I remember mailing my schedule to all my prospective hosts and even spoke with them before embarking on the journey. I also do not remember anyone of them declining to give me a good reception. I was therefore shocked when the chap I was visiting at Edmonton Green broke the news that his wife said I could not sleep! But I sent emails, discussed on the phone, etc and the impression I got was that I was free to come around. That was going to be my first meeting with the chap, a relation of my wife’s who my madam insisted that I must see.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Sat, 13 Jan 2007 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/14310/1/No-Room-for-the-Troubadour/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[‘Turkish’ and ‘Gifted’ Xmas]]></title>
					  <link>http://www.articlemailbox.com/articles/13197/1/Turkish-and-Gifted-Xmas/Page1.html</link>
					  <description><![CDATA[Do not mind me- I am very old-fashioned. Come to think of it ‘What do you mean’ is a very harmless inquiry but I come from a country where such a question is seen as disrespectful. ‘My brother’ and his sierra-Leonian wife made me understand the emphasis on Turkey as ‘sermonised’ the day before. On the table was a barbecued turkey and the only missing parts were the legs and the neck/head. The turkey received solidarity from other delicatessen even as I ‘washed’ down everything with a particular brand of South African wine.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Wed, 27 Dec 2006 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/13197/1/Turkish-and-Gifted-Xmas/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Between Agbowo and Akoka]]></title>
					  <link>http://www.articlemailbox.com/articles/12366/1/Between-Agbowo-and-Akoka/Page1.html</link>
					  <description><![CDATA[May be I am wrong, but I still do not believe that any sane lecturer would want to deliberately fail any female student who is decently dressed, hard-working and intelligent. Even if she is the prettiest girl on campus, her lecturers should respect her. Since when has beauty become anathema to intelligence? I witnessed exactly the same thing and gladly corroborated my wife’s observations. Mine even took a strange dimension courtesy of a female friend whom I accompanied to some faculty at Unilag after collecting my letter from the post-graduate school. She had visited my office while coincidentally, she was heading my way. Having earlier written an M.Sc entrance examination to Unilag, she needed to deliver a letter from a legal luminary to the coordinator of the programme for possible assistance.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Thu, 14 Dec 2006 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/12366/1/Between-Agbowo-and-Akoka/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Our Resilient Outdoor Advertising Sector]]></title>
					  <link>http://www.articlemailbox.com/articles/10961/1/Our-Resilient-Outdoor-Advertising-Sector/Page1.html</link>
					  <description><![CDATA[How do our advertising practitioners survive all these laws? While speaking with Charles Chijide, rpa, managing director of Charella Nigeria Limited, a frontline outdoor advertising company based in Lagos, I found that multiple taxation had always been the bane of outdoor advertising practice in Nigeria. A well-traveled professional, Chijide strongly believes that there should be specific and uniform tax laws governing outdoor advertising in the country rather than the multifariousness presently being witnessed.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Sat, 25 Nov 2006 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/10961/1/Our-Resilient-Outdoor-Advertising-Sector/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[If Nigerian Lawyers were to Advertise]]></title>
					  <link>http://www.articlemailbox.com/articles/10098/1/If-Nigerian-Lawyers-were-to-Advertise/Page1.html</link>
					  <description><![CDATA[I cannot think of anywhere in the world where lawyers are permitted to advertise unregulated. From experience in Nigeria’s marketing communication regulatory environment, lawyer-advertising may pose a lot of initial problems. There will certainly be questions of taste and hucksterism and misleading statements. Lawyers will assert claims and make comparisons which they cannot substantiate. Trust Nigerian lawyers to sell us the idea that the outcome in a particular matter will be the result of their ingenuity rather than the facts or merits of the case.]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Sat, 11 Nov 2006 00:00:00 PST</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/10098/1/If-Nigerian-Lawyers-were-to-Advertise/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Entrusting your Brand to a Celebrity Endorser]]></title>
					  <link>http://www.articlemailbox.com/articles/9091/1/Entrusting-your-Brand-to-a-Celebrity-Endorser/Page1.html</link>
					  <description><![CDATA[It is important to note that when a company signs a celebrity on, it is signing on an image.  Research actually shows that the use of celebrities leads to more favourable ad ratings and more positive product evaluations (Atkin and Block 1983). This is because endorsers are more trustworthy, believable, persuasive and likeable. Endorsements can be made by a wide array of individuals, especially high visibility or well-known people. They include movie stars, actors and actresses, TV personalities, sport stars, comedians, authors, entertainers, models, etc. Other types of endorsers are CEO, expert and typical consumer]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Sat, 28 Oct 2006 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/9091/1/Entrusting-your-Brand-to-a-Celebrity-Endorser/Page1.html</guid>
					</item>

				

					<item>
					  <title><![CDATA[Would You Rather Vote for Coca-Cola?]]></title>
					  <link>http://www.articlemailbox.com/articles/8848/1/Would-You-Rather-Vote-for-Coca-Cola/Page1.html</link>
					  <description><![CDATA[When sometime ago one of the world’s biggest advertising agencies declared that “brands are the new religion,” I never took the organization seriously. But now that it is obvious that our priests and political leaders are failing us, I have started to understand the wisdom in the declaration. Why would a ‘man of God’ set any member of his congregation ablaze? If most of our governors have been declared corrupt by the Economic and Financial Crimes Commission (EFCC) and some of them have even broken their presidential political communication campaigns, what is the fate of the ordinary Nigerian?]]></description>
					  <author>no@spam.com (Michael Press)</author>
					  <pubDate>Tue, 24 Oct 2006 00:00:00 PDT</pubDate>
					 <guid isPermaLink="true">http://www.articlemailbox.com/articles/8848/1/Would-You-Rather-Vote-for-Coca-Cola/Page1.html</guid>
					</item>

				
				  </channel>
				</rss>
			